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BRANNICKHR, a human resources consulting company, aims to "create enduring and powerful connections between employees, their jobs, and the organization." They needed a logo that personified their three-pronged approach to this task, which has been boiled down in their tagline to "define, discover, develop." We worked directly with BrannickHR's president to develop a logo that reflected the interconnectedness of the three aspects of their business philosophy as well as their goal of creating connections for other organizations.
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